You can look up an existing business entity by completing a New Jersey business entity search.
Our New Jersey Business Search guide will give you instructions for looking up all business types, including corporations and limited liability companies (LLCs).
Recommended: Make sure your business name is available as a website domain. Search GoDaddy and secure your URL.
NJ Corporation Search
When you register a corporation in New Jersey, you’ll need to complete a name search, follow naming guidelines, and then complete corporation registration documents to officially register your name.
We also recommend searching domain names and trademarks at this time.
Complete a New Jersey Business Search
When you start a corporation, you have to make sure your business name is available and distinguishable from other business names.
To verify that your business name is unique, you’ll need to complete a business entity search on the New Jersey Division of Revenue and Enterprise Services Business Name Search webpage, as well as a Business Name Availability Search.
TIP: If your potential business name has several words in it, you should also search just the first two words to ensure you pull up all possible similar names.
If you find that your business name isn’t available, we recommend taking a look at our Business Name Generator tool and our How to Name Your Business guide for help with coming up with a unique name.
When choosing a business name you'll need to find out whether or not a good web domainname is available. Having a URL that clearly matches your business name is important.
Find a Domain Now
Follow NJ Corporation Naming Guidelines
Most business filing rejections are due to business name issues. This happens when the name isn’t distinguishable enough from other business names or when the name doesn’t meet state guidelines.
New Jersey Corporation Naming Rules:
- The name of your corporation must contain the word "corporation," "company," "incorporated," or must contain an abbreviation of one of those words, or must include the abbreviation Ltd. or must contain words or abbreviations of like import in other languages, except that a foreign corporation which does not have those words or an abbreviation thereof in its name shall add at the end of its name one of those words or an abbreviation thereof for use in this state.
- The name must not contain any word or phrase, or abbreviation or derivative thereof, which indicates or implies that it is organized for any purpose other than one or more of the purposes permitted by its certificate of incorporation.
- The name must not contain any word or phrase, or any abbreviation or derivative thereof, the use of which is prohibited or restricted by any other statute of the state of New Jersey, unless any such restrictions have been complied with.
- The name must be distinguishable from that of any other existing business in the state of New Jersey. This includes New Jersey reserved names. We will help with this step in the search for your business name section below.
Visit the New Jersey corporation naming statute for a full list of naming guidelines.
In New Jersey, your business name is registered when your corporation is approved. Use our free step-by-step Start a Corporation in New Jersey guide to get started.
Start a Corporation
New Jersey LLC Name Search
When you register your LLC in New Jersey, you’ll need to complete a name search, follow the naming guidelines, and then complete the LLC registration documents to officially register your name.
We also recommend searching domain names and trademarks at this time.
Complete a New Jersey Business Search
When you form an LLC, you have to make sure your business name is available and distinguishable from other business names.
To verify that your business name is unique, you’ll need to complete a business entity search on the New Jersey Division of Revenue and Enterprise Services Business Name Search webpage, as well as a Business Name Availability Search.
TIP: If your potential business name has several words in it, you should also search just the first two words to ensure you pull up all possible similar names.
If you find that your business name isn’t available, we recommend taking a look at our LLC Name Generator tool and our How to Name Your Business guide for help with coming up with a unique name.
When choosing a business name you'll need to find out whether or not a good web domainname is available. Having a URL that clearly matches your business name is important.
Find a Domain Now
US Trademark Search
A quick search on the U.S. Trademark Electronic Search System will tell you whether someone else has trademarked your name. The cost of trademarking a name is usually too high for a startup business, but it’s good to know if your name is already taken.
To learn more about trademarks and the steps you will need to get one, read our How to Trademark Your Business guide.
Follow NJ LLC Naming Guidelines
Most LLC filing rejections are due to business name issues. This happens when the name isn’t distinguishable enough from other business names or when the name doesn’t meet state guidelines.
New Jersey Naming Guidelines:
- The name of your limited liability company must contain the words "limited liability company" or the abbreviation "L.L.C." or "LLC". "Limited" may be abbreviated as "Ltd.", and "company" may be abbreviated as "Co."
- The name of the limited liability company must not contain any word or phrase, or any abbreviation or derivative thereof, the use of which is prohibited or restricted by any other statute of the state of New Jersey, unless the limited liability company has complied with the restrictions.
- The name must be distinguishable from that of any other existing business in the state of New Jersey. This includes New Jersey reserved names. We will help with this step in the search for your business name section below.
Visit the New Jersey LLC naming statute for a full list of naming guidelines.
In New Jersey, your business name is officially registered when your LLC is approved. Use our free step-by-step Form an LLC in NJ guide to get started.
Form an LLC
NJ Secretary of State Business Entity Search
If you need to search existing business entities in New Jersey, visit the New Jersey Division of Revenue and Enterprise Services Business Name Search and include any info you have on the business in the search cells.
NJ Business Search FAQ
How do I name a small business?
Naming a small business is often a do-it-yourself job. Small business startup budgets usually won’t support hiring someone to help name your business. For easy step-by-step instructions on naming your small business, visit our How to Name a Business guide.
How do I come up with a catchy business name?
The first step to naming your business is figuring out what business structure you will use for your new company. After that, you will brainstorm at least 4-5 possible names. The more you brainstorm the better. Once you have some names, you can test the names against best practices, name availability, and state guidelines.
Not sure what to name your business? Check out our LLC Name Generator.
Should you name your business after yourself?
Naming your business after yourself has its benefits. Unless you have a name like John Smith, your name can help you find a .com domain name. If you are coming up with innovative ideas or a new approach, using your name can help create a strong brand.
There are also reasons NOT to name your business after yourself. If you don’t want to be the face and name of your business, it won’t work. If your type of client or customer base would prefer a company name, then you should give them a company name to work with.
If you want your business to someday run on its own, without you working there every day, then you shouldn’t use your name.
Can I sell my trademark or buy someone else’s?
Yes, you can sell or buy a trademark. A trademark is considered intellectual property which means it can be sold like property. It’s important to consult with an attorney before buying or selling intellectual property, especially trademarks.
Is my trademark application public?
Yes, your trademark application, including your personal identification information, is public. By law, your trademark information must be easily searchable by the public.
Where should I buy a domain name?
Our top choice in web hosting and domain registrars is GoDaddy. We like their domain search tool— you can search for the exact name you want or make suggestions based on keywords and available names. There are also several other companies to choose from that will provide a good experience.
Visit GoDaddy to search for domain names.
Can I put the word “company” in my business name?
Yes, you can. Neither the term “company” nor any of its abbreviations has any legal connotations. A company is simply an association of individuals.
Do I have to write “LLC” after my company name?
If you choose to use a limited liability company structure for your new business, most states will require that you use LLC after the name. You can also use the full term limited liability company.
If you are marketing your business, you usually don’t have to use LLC after the name.
Quick Links
- Best LLC Services Compared
- How to Start a Business
- New Jersey Business Action Center
- IRS - Starting a Business
- Small Business Administration
- IRS - Small Business and Self-Employed Tax Center
